Continental Automotive Products SRL (Continental Tires Romania)
Business Excellence Through Innovation, Growth and Sustainability
Amid global uncertainty, while many companies downsized, Continental Tires Timișoara chose to grow. We expanded our operations beyond manufacturing by launching the Global Services HUB, adding 150 new employees to deliver IT, Purchasing, HR, and Legal services to Continental teams worldwide.
This move strengthened Romania’s strategic role within the global organization and created new career opportunities alongside plant operations.
At the same time, we continued investing in product innovation and production modernization, with a strong focus on sustainability: 3.1 MWp solar panel system – covers up to 20% of electricity needs; first water-to-water heat pump system in a Continental tire plant and ISCC PLUS certification – enables use of traceable, deforestation-free materials.
Key outcomes: +150 headcount | Expanded business scope | Improved sustainability | Strengthened market leadership and employer brand.
 
								 
								 
															